Information Design

An introduction

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The goal of communication-oriented design of messages should always be <i>clarity of communication</i>. In information design the task of the sender is actually not completed until the receivers have received and understood the intended messages.<br /><i>Information Design – An introduction </i>includes chapters explaining verbo-visual communication, information and message design principles, design processes, and design tools. These chapters can be seen as a general framework for production of information and learning materials. Based on theories for verbo-visual communication this book presents several practial guidelines for the use of text, symbols, visuals, typography, and layout in information and learning materials.<br /><i>Rune Pettersson </i>is <i>Professor of Information Design </i>at the Department of Innovation, Design and Product Development (IDP) at Mälardalen University in Eskilstuna, Sweden.

Subjects: Communication Studies; Discourse studies

  • Affiliations: 1: Mälardalen University, Eskilstuna, Sweden

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