1887

Public Information Messages

A contrastive genre analysis of state-citizen communication

image of Public Information Messages
USD
Buy:$149.00 + Taxes
  • Author(s): Anne Barron 1
  • View Affiliations Hide Affiliations
    Affiliations: 1: Leuphana University of Lüneburg
  • Format: PDF
  • Publication Date August 2012
  • e-Book ISBN: 9789027273406
  • DOI: https://doi.org/10.1075/pbns.222

Abstract

Public information messages are an important means of state-citizen communication in today’s societies. Using this genre, citizens are directed to “never ever drink and drive”, to “slow down” and to “learn to say no”. Yet, this book presents the first in-depth analysis of public information messages from a linguistic perspective, and indeed also from a cross-cultural perspective. Specifically, the study, adopting genre analysis, contrasts a corpus of state-run national public information campaigns in Germany and Ireland. A taxonomy of moves is developed inductively and the interactional features of the genre are analysed and related to the context of use. The comprehensive discussion of theoretical and methodological issues, the in-depth analysis and the extensive bibliography make this book of interest to researchers and students in (contrastive) discourse analysis, (cross-cultural) pragmatics, contrastive rhetoric, advertising, social psychology, mass communication and media studies. Copy-writers will also profit from the insights gained, particularly within the context of an increase in Europe-wide public information campaigns.

Subjects: Pragmatics; Discourse studies; Communication Studies

References

References

http://instance.metastore.ingenta.com/content/books/9789027273406
Loading
/content/books/9789027273406
dcterms_subject,pub_keyword
10
5
Chapter
content/books/9789027273406
Book
Loading
This is a required field
Please enter a valid email address
Approval was successful
Invalid data
An Error Occurred
Approval was partially successful, following selected items could not be processed due to error