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Subject collection: Communication Studies (152 titles, 2000–2015)
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Subject collection: Communication Studies (152 titles, 2000–2015)
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Collection Contents
101 - 120 of 151 results
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Taboo in Advertising
Author(s): Elsa Simões Lucas FreitasTaboos are much more than just a synonym of ‘forbidden’. Proof of the concept’s complexity can be found in the way ads often try to hide the taboo inherent to their products or, conversely, in the way certain taboo readings are foregrounded on purpose in other ads. This volume shows why and how that happens, using print and television ads to exemplify (a) the elaborate strategies used by ads for certain products to cleverly hide the taboo inherent to them, and (b) the deliberate recourse to taboo references in ads for products that do not present any taboo connotation. The linguistic analysis undertaken takes into account the different modes (verbal language, music, sound effects, moving and static images) that convey meaning in ads. Taboo is very often conveyed or disguised through one of the channels while the others play the opposite role, thus achieving a balance that prevents the ad from being too obscure to be understood or too daring for the general public to accept it. For this comprehensive approach, concepts are drawn from different disciplines: textual and semiotic analysis from linguistics, theories of taboo from anthropology, and background to advertising from media studies.
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Email Hoaxes
Author(s): Theresa HeydHow genres emerge and evolve on the Internet has become one of the central questions in studies of computer-mediated communication (CMC). This book addresses the issue of genrefication by giving an in-depth analysis of email hoaxes as a candidate for digital genre status. Email hoaxes are deceptive messages that spread in digital social networks; they are a fascinating object for discourse linguistics as they exemplify a major pragmatic tendency in CMC, namely deceptivity and a lowering of sincerity standards. This study examines formal and functional aspects of email hoaxes and provides ample evidence both from a systematized corpus and in situ data collected online. Besides a structural and microlinguistic analysis, it identifies key issues such as pragmatic duality, narrativity and textual variation and change in email hoaxes. In conclusion, a digital genre model is outlined that bridges both the old/new and the formal/functional gaps and may be applied to many other digital genre ecologies.
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Reconciliation Discourse
Author(s): Annelies VerdoolaegeThis volume is a research monograph analysing the South African Truth and Reconciliation Commission (TRC) from an ethnographic/linguistic point of view. The central proposition of this book is that the TRC can be regarded as a mechanism that leads to the hegemony of specific discourses, thus excercising power. The analysis illustrates how, through a certain type of reconciliation discourse constructed at the TRC hearings, a reconciliation-oriented reality took shape in post-TRC South Africa. Basically, the study points to the long-term implications a truth commission can exert on a traumatised post-conflict society. The book is unique on several levels: TRC discourse is explored in-depth on the basis of personal stories from TRC testifiers; a combination of Poststructuralist and Critical Discourse Analysis approaches form the theoretical foundations; and an extensive bibliography provides an impressive database of TRC publications.
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Dialogue and Culture
Editor(s): Marion Grein and Edda WeigandMore LessThe volume deals with the relationship between language, dialogue, human nature and culture by focusing on an approach that considers culture to be a crucial component of dialogic interaction. Part I refers to the so-called ‘language instinct debate’ between nativists and empiricists and introduces a mediating position that regards language and dialogue as determined by both human nature and culture. This sets the framework for the contributions of Part II which propose varying theoretical positions on how to address the ways in which culture influences dialogue. Part III presents more empirically oriented studies which demonstrate the interaction of components in the ‘mixed game’ and focus, in particular, on specific action games, politeness and selected verbal means of communication.
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Silence in Intercultural Communication
Author(s): Ikuko NakaneHow and why is silence used interculturally? Approaching the phenomenon of silence from multiple perspectives, this book shows how silence is used, perceived and at times misinterpreted in intercultural communication. Using a model of key aspects of silence in communication – linguistic, cognitive and sociopsychological – and fundamental levels of social organization – individual, situational and sociocultural - the book explores the intricate relationship between perceptions and performance of silence in interaction involving Japanese and Australian participants. Through a combination of macro- and micro- ethnographic analyses of university seminar interactions, the stereotypes of the ‘silent East’ is reconsidered, and the tension between local and sociocultural perspectives of intercultural communication is addressed. The book has relevance to researchers and students in intercultural pragmatics, discourse analysis and applied linguistics.
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Dialog Theory for Critical Argumentation
Author(s): Douglas N. WaltonBecause of the need to devise systems for electronic communication on the internet, multi-agent computing is moving to a model of communication as a structured conversation between rational agents. For example, in multi-agent systems, an electronic agent searches around the internet, and collects certain kinds of information by asking questions to other agents. Such agents also reason with each other when they engage in negotiation and persuasion. It is shown in this book that critical argumentation is best represented in this framework by the model of reasoned argument called a dialog, in which two or more parties engage in a polite and orderly exchange with each other according to rules governed by conversation policies. In such dialog argumentation, the two parties reason together by taking turns asking questions, offering replies, and offering reasons to support a claim. They try to settle their disagreements by an orderly conversational exchange that is partly adversarial and partly collaborative.
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A Pragmatic Analysis of Legal Proofs of Criminal Intent
Author(s): Sol Azuelos-AtiasA Pragmatic Analysis of Legal Proofs of Criminal Intent is a detailed investigation of proofs of criminal intent in Israeli courtrooms. The book analyses linguistic, pragmatic, interpretative and argumentative strategies used by Israeli lawyers and judges in order to examine the defendant’s intention. There can be no doubt that this subject is worthy of a thorough investigation. A person’s intention is a psychological phenomenon and therefore, unless the defendant chooses to confess his intent, it cannot be proven directly – either by evidence or by witnesses’ testimonies. The defendant’s intention must be inferred usually from the overall circumstances of the case; verbal and situational contexts, cultural and ideological assumptions and implicatures should be taken into account. The linguistic analysis of these inferences presented here is necessarily comprehensive: it requires consideration of a variety of theoretical frameworks including speech act theory, discourse analysis, argumentation theory, polyphony theory and text linguistics.
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Political Discourse in the Media
Editor(s): Anita Fetzer and Gerda Eva LauerbachMore LessThis book departs from the premise that political discourse is intrinsically connected with media discourse, as shaped by its cultural and transcultural characteristics. It presents a collection of papers which examine political discourse in the media from a cross-culturally comparative perspective in Arab, Dutch, British, Finnish, Flemish, French, German, Israeli, Swedish, US-American and international contexts. By using different theoretical frameworks, such as conversation analysis, discourse analysis, pragmatics and systemic functional linguistics, the papers reflect current moves in political discourse analysis to cross-disciplinary and methodological boundaries by integrating semiotics, particularly multimodality, cognition, context, genre and recipient design.
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Gesture and the Dynamic Dimension of Language
Editor(s): Susan D. Duncan, Justine Cassell and Elena T. LevyMore LessEach of the 21 chapters in this volume reflects a view of language as a dynamic phenomenon with emergent structure, and in each, gesture is approached as part of language, not an adjunct to it. In this, all of the authors have been influenced by David McNeill's methods for studying natural discourse and by his theory of the human capacity for language. The introductory chapter by Adam Kendon contextualizes McNeill’s research paradigm within a history of earlier gesture studies. Chapters in the first section, Language and Cognition, emphasize what McNeill refers to as the intrapersonal plane. Many of the chapters adduce evidence for McNeill's claim that gestures can serve as a window onto the speaker's mind. Chapters in the second section, Environmental Context and Sociality, emphasize the interpersonal plane and exemplify McNeill's focus on how moment-to-moment language use is determined by contextual factors. The final section of the volume, Atypical Minds and Bodies, concerns lessons to be learned from studies of aphasic patients, autistic children, and artificial humans.
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The Soft Power of War
Editor(s): Lilie ChouliarakiMore LessThis book, which was originally published as a Special Issue of Journal of Language & Politics 4:1 (2005), takes the war in Iraq as an exemplary case through which to demonstrate the changing nature of contemporary power. The book convincingly argues that the effective study of international politics depends today upon our understanding of the interplay between hard (military, economic) and soft (symbolic) power. One might say, between the politics of territory, guns or money and the language of narrating the world in coherent and persuasive stories. Bringing together different strands of discourse analysis with social, historical and, to an extent, political analysis, all contributions seek to illustrate the ways in which a variety of public genres, from political speeches to computer games and from educational material to newspaper reports, produce influential knowledge about the war and shape the ethical and political premises upon which the legitimacy of this war and a ‘vision’ of the emergent world order rests.
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Applied Cultural Linguistics
Editor(s): Farzad Sharifian and Gary B. PalmerMore LessResearch in the relatively new field of cultural linguistics has implications for second language learning and intercultural communication. This volume is the first of its kind to bring together studies that examine the implications for applied programs of research in these domains. Collectively, the contributions explore the interrelationship between language, culture, and conceptualisations. Each study focuses on a different language-and-culture. The languages-cultures studied include Japanese, Chinese, Arabic, Persian, English, Aboriginal English and African English. The particular conceptual bases of the contributions range from theories of embodiment and conceptual metaphors to theories of schemas and cultural scripts. Several authors directly address the application of their observations to the fields of second language/dialect learning and intercultural communication, while others first present a theoretical analysis and then explore its practical implications. Collectively, the contributions establish a novel direction for research in applied linguistics.
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Discourse, War and Terrorism
Editor(s): Adam Hodges and Chad NilepMore LessDiscourse since September 11, 2001 has constrained and shaped public discussion and debate surrounding terrorism worldwide. Social actors in the Americas, Europe, Asia, the Middle East and elsewhere employ the language of the “war on terror” to explain, react to, justify and understand a broad range of political, economic and social phenomena. Discourse, War and Terrorism explores the discursive production of identities, the shaping of ideologies, and the formation of collective understandings in response to 9/11 in the United States and around the world. At issue are how enemies are defined and identified, how political leaders and citizens react, and how members of societies understand their position in the world in relation to terrorism. Contributors to this volume represent diverse sub-fields involved in the critical study of language, including perspectives from sociocultural linguistics, communication, media, cultural and political studies.
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Narrative – State of the Art
Editor(s): Michael BambergMore LessNarrative – State of the Art which was originally published as a Special Issue of Narrative Inquiry 16:1 (2006) is edited by Michael Bamberg and contains 24 chapters (with a brief introduction by the editor) that look back and take stock of developments in narrative theorizing and empirical work with narratives. The attempt has been made to bring together researchers from different disciplines, with very different concerns, and have them express their conceptions of the current state of the art from their perspectives. Looking back and taking stock, this volume further attempts to begin to deliver answers to the questions (i) What was it that made the original turn to narrative so successful? (ii) What has been accomplished over the last 40 years of narrative inquiry? (iii) What are the future directions for narrative inquiry? The contributions to this volume are deliberately kept short so that the readers can browse through them and get a feel about the diversity of current narrative theorizing and emerging new trends in narrative research. It is the ultimate aim of this edited volume to stir up discussions and dialogue among narrative researchers across these disciplines and to widen and open up the territory of narrative inquiry to new and innovative work.
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The Discourse of Child Counselling
Author(s): Ian HutchbyThis book is an empirical study of naturally occurring interaction between child counselling professionals and young children experiencing parental separation or divorce. Based on tape recordings of the work of a London child counselling practice, it offers the reader a unique and sustained look inside the child counselling consultation room at the talk that occurs there. The book uses conversation analysis against a backdrop of sociological work in childhood and family studies to situate the discourse of child counselling at an interface between the increasing incitement to communicate in modern society, the growing recognition of children’s social competence and agency, and the enablements and constraints of institutional forms of discourse participation. Chapters include overviews of recent developments in the sociology of childhood and the sociolinguistics of children’s talk; conversation analysis and institutional discourse; and detailed empirical studies of the linguistic techniques by which counsellors draw out children’s concerns about family trauma and the means by which children, through talking and avoiding talking, either cooperate in or resist their therapeutic subjectification. This book will be of interest to readers in counselling psychology and practitioners of child counselling; to researchers and advanced students in social psychology, sociology and sociolinguistics; and to others interested in childhood and family studies, interactionism, qualitative methodology and conversation analysis.
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The Importance of Not Being Earnest
Author(s): Wallace ChafeThe thesis of this book is that neither laughter nor humor can be understood apart from the feeling that underlies them. This feeling is a mental state in which people exclude some situation from their knowledge of how the world really is, thereby inhibiting seriousness where seriousness would be counterproductive. Laughter is viewed as an expression of this feeling, and humor as a set of devices designed to trigger it because it is so pleasant and distracting. Beginning with phonetic analyses of laughter, the book examines ways in which the feeling behind the laughter is elicited by both humorous and nonhumorous situations. It discusses properties of this feeling that justify its inclusion in the repertoire of human emotions. Against this background it illustrates the creation of humor in several folklore genres and across several cultures. Finally, it reconciles this understanding with various already familiar ways of explaining humor and laughter.
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The Spiral of ‘Anti-Other Rhetoric’
Author(s): Élisabeth LeHow do media inform our representations of the Other and how does this influence intercultural / international relations? While officially dialogues between different national societies are conducted by diplomats in bilateral and multilateral settings, in practice journalists also participate every day in such dialogues through the phenomenon of the “international media echo” in which they report on each others’ societies. Until now, media have only been investigated for their potential role in the foreign policy of specific states. In a case study involving media in three national cultures and languages (French, American and Russian), this book presents an interdisciplinary framework that combines quantitative and qualitative analyses for the study of the international media echo in an intercultural / international relations perspective. In particular, the fundamental functioning of “spirals of anti-Other rhetoric”, i.e. media wars, is examined in a Critical Discourse Analysis approach completed with Social Identity Theory and International Relations theories.
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Advice Online
Author(s): Miriam A. LocherAdvice Online presents a comprehensive study of advice-giving in one particular American Internet advice column, referred to as ‘Lucy Answers’. The discursive practice investigated is part of a professional and educational health program managed by an American university. The study provides insights into the linguistic realization of both asking for and giving advice in a written form and thus adds to the literature on advice columns as a specific text genre, on advice in health care contexts, and on Internet communication. The book offers a comprehensive literature review of advice in health encounters and other contexts, and uses this knowledge as a basis for comparison. Advice Online demonstrates how qualitative and quantitative research methods can be successfully combined to arrive at a comprehensive analysis of a discursive practice. It provides essential information on advice-giving for researchers, academics and students in the fields of (Internet) communication, media studies, pragmatics, social psychology and counseling. Health educators who work for advice columns or use similar forms of communication will also benefit from the insights gained in this study.
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Perspectives on Localization
Editor(s): Keiran J. DunneMore LessOver the past two decades, international trade agreements such as GATT and NAFTA have lowered international trade barriers. At the same time, the information revolution has fueled profound shifts in the ways companies conduct business and communicate with their customers, and worldwide acceptance of the ISO 9000 standard has established the notion that quality must be defined in terms of customer satisfaction. Falling trade barriers and rising quality standards have made linguistic and cultural issues increasingly important. To successfully compete in today’s global on-demand economy, companies must localize their products and services to fit the needs of the local market in terms of language, culture, functionality, work practices, as well as legal and regulatory requirements. In recognition of the growing importance of localization, this volume explores a certain number of key issues, including:
Return on investment and the localization business case
Localization cost drivers and cost-containment strategies
Localization quality and customer-focused quality management
Challenges posed by localization of games, including Massively Multiplayer Online Role-Playing Games (MMORPGs)
Using a meta-language to facilitate accurate translation of disembodied content
The case for managing source-language terminology
Terminology management in the localization process
Reconciling industry needs and academic objectives in localization education
Localization standards and the commoditization of linguistic information
The creation and application of language industry standards
Rethinking customer-focused localization through user-centered design
Moving from
translation reuse to language reuse
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Beyond Misunderstanding
Editor(s): Kristin Bührig and Jan D. ten ThijeMore LessThis book challenges two tacit presumptions in the field of intercultural communication research. Firstly, misunderstandings can frequently be found in intercultural communication, although, one could not claim that intercultural communication is constituted by misunderstandings alone. This volume shows how new perspectives on linguistic analyses of intercultural communication go beyond the analysis of misunderstanding. Secondly, intercultural communication is not solely constituted by the fact that individuals from different cultural groups interact. Each contribution of this volume analyses to what extent instances of discourse are institutionally and/or interculturally determined. These linguistic reflections involve different theoretical frameworks, e.g. functional grammar, systemic functional linguistics, functional pragmatics, rhetorical conversation analysis, ethno-methodological conversation analysis, linguistic anthropology and a critical discourse approach. As the contributions focus on the discourse of genetic counseling, gate-keeping discourse, international team co-operation, international business communication, workplace discourse, internet communication, and lamentation discourse, the book exemplifies that the analysis of intercultural communication is organized in response to social needs and, therefore, may contribute to the social justification of linguistics.
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Information and Document Design
Editor(s): Saul Carliner, Jan Piet Verckens and Cathy de WaeleMore LessRecent research in information and document design explores research by presenting reports of actual research studies in information and document design. It specifically reports on ten studies in the areas of marketing communication (part one), functional communication (part two) and online communication (part three). An introduction places the research into a broader context and explores the different research traditions in the field. This publication is intended for researchers, who consider the different areas of study in information and document design and the different research traditions. The book is also interesting for professors and students in information and document design and related fields: it will serve as a guide in discussions during seminars on research on information and document design. Experienced practicing professionals in the field, who want to keep abreast of current developments in the field and should be prepared for upcoming ones, will benefit from this publication too.
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