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Subject collection: Linguistics (2,773 titles, 1967–2015)
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Subject collection: Linguistics (2,773 titles, 1967–2015)
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Collection Contents
21 - 40 of 48 results
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Web Advertising
Author(s): Anja JanoschkaThis book examines new forms of communication that have emerged through the interactive capabilities of the Internet, in particular online advertising and web advertisements. It develops a new model of online communication, incorporating mass communication and interpersonal communication. Interactive mass communication redefines the roles of online communication partners who are confronted with a higher degree of complexity in terms of hypertextual information units. In web advertising, this new aspect of interactivity is linguistically reflected in different types of personal address forms, directives, and "trigger words". This study also analyzes the different strategies of persuasion with which web ads try to initiate their activation.Web Advertising provides essential information on the language of web advertisements for academics, researchers and students in the fields of hypertext-linguistics, advertising, communication and media studies.
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Williams Syndrome across Languages
Editor(s): Susanne Bartke and Julia SiegmüllerMore LessWilliams Syndrome (WS), aka Williams Beuren Syndrome, is a developmental disorder that we have known about for some forty years. The cause for WS was detected only recently: a micro deletion on chromosome 7, more specifically at the region of chromosome 7q11.23. The cognitive and behavioral profile in WS is characterized by a marked discrepancy between verbal and non-verbal skills combined with relatively spared linguistic skills. Recent research has shown considerable progress defining the areas of intactness in linguistic abilities. This volume builds on that research, giving an overview of the psycholinguistic research undertaken and opening up new perspectives and insights through new data and analyses. This book is of interest to researchers of applied cognitive science and to linguists more occupied with theoretical research.
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Web Site Design is Communication Design
Author(s): Thea M. van der GeestWeb Site Design is Communication Design is written for practitioners, trainers, and students of Communication, Business, Information Science and Media Design.
This book is based on a series of case studies of web-site design processes in smaller and larger organizations, including Amazon and Microsoft. It offers a well-researched, reflective and thorough analysis of the activities undertaken, in combination with practical, real-life experiences of web-site designers and producers. It pays attention to the often complicated organizational context that web designers and producers have to work in, while they serve both bosses and target groups to their best intents. The importance of careful evaluation is stressed throughout the book and in the concluding checklists, which guide the practitioner through the design process, from initial idea through site maintenance and re-design.
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Writing Organization
Author(s): Carl RhodesCarl Rhodes examines the implicit power of writing and authorship that is at play when people and organisations are (re)presented in research. To explore this, the book reports a research project in the area of organisational storytelling that investigates how people in one organisation used stories to (re)present their own learning experiences from the implementation of a quality management program. This research is written in three principal genres: autobiography, ethnography and a fictional short story. These (re)presentational strategies are reviewed to examine how different genres effect authority in different ways. Drawing extensively on the work of Mikhail Bakhtin and on writers associated with postmodernism and poststructuralism, the book offers a challenging discussion of what organisational research might be when the notion of the equivalence of reality and representation is radically questioned.
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Whose German?
Author(s): Orrin W. RobinsonThe author addresses a number of issues in German and general phonology, using a specific problem in German phonology (the ach/ich alternation) as a springboard. These issues include especially the naturalness, or lack thereof, of the prescriptive standard in German, and the importance of colloquial pronunciations, as well as historical and dialect evidence, for phonological analyses of the “standard” language. Other important topics include the phonetic and phonological status of German /r/, the phonetic and phonological representation of palatals, the status of loanwords in phonological description, and, especially as regards the latter, the usefulness of Optimality Theory in capturing phonological facts.The book addresses itself to scholars from the fields of German and Germanic linguistics, as well as those concerned more generally with theoretical phonology (whether Lexical or Optimal). It may even appeal to the orthoëpists and lexicographers of modern German.
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Word Order Change in Icelandic
Author(s): Thorbjörg HróarsdóttirWhile Modern Icelandic exhibits a virtually uniform VO order in the VP, Old(er) Icelandic had both VO order and OV order, as well as ‘mixed’ word order patterns. In this volume, the author both examines the various VP-word order patterns from a descriptive and statistical point of view and provides a synchronic and diachronic analysis of VP-syntax in Old(er) Icelandic in terms of generative grammar. Her account makes use of a number of independently motivated ideas, notably remnant-movement of various kinds of predicative phrase, and the long movement associated with “restructuring” phenomena, to provide an analysis of OV orders and, correspondingly, a proposal as to which aspect of Icelandic syntax must have changed when VO word order became the norm: the essential change is loss of VP-extraction from VP. Although this idea is mainly supported here for Icelandic, it has numerous implications for the synchronic and diachronic analysis of other Germanic languages.
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When Listeners Talk
Author(s): Rod GardnerListeners are usually considered recipients in conversational interaction, whose main activity is to take in messages from other speakers. In this view, the listening activity is separate from speaking. Another view is that listeners and speakers are equal co-participants in conversations who construct the talk together. In support of this latter view, one finds a group of vocalisations which are quintessentially listener talk — little conversational objects such as uh-huh, oh, mm, yeah, right and mm-hm. These utterances do not have meanings in a conventional dictionary sense, but are nevertheless loaded with complex and subtle information about the stance listeners take to what they are hearing, information that is gleaned not only from their phonetic form, but also from their complex prosodic shape and their placement and timing within the flow of talk. This book summarises eight of these objects, and explores one, mm, in depth.
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Wh-Scope Marking
Editor(s): Uli Lutz, Gereon Müller and Arnim von StechowMore LessThis volume is the first comprehensive overview of the syntax and semantics of wh-scope marking. Wh-scope marking constructions have recently received a lot of attention; their very existence and their intricate properties have important consequences for syntax, semantics, and the syntax–semantics interface (e.g., with respect to the wh-criterion, the wh-movement parameter, feature checking, the theory of locality, the interpretation of wh-phrases and why-chains, and the nature of LF). The fifteen contributions share the basic assumptions of the Chomskyan approach to syntax and the model-theoretic approach to semantics; they address a variety of languages (among them German, Hindi, Hungarian, English, Frisian, Kikuyu, and Malay). A recurrent theme in all articles is whether wh-scope marking should be analyzed in terms of a direct, indirect, or mixed dependency. The wealth of cross-linguistic empirical evidence and the theory-independent relevance of the conclusions should make this book the ultimate source of information on wh-scope marking for years to come.
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Word Order in Hungarian
Author(s): Genoveva PuskásHungarian word-order is characterized by large scale preposing of constituents to sentence-initial positions. This study examines systematically the elements which occur in the left periphery. Focal, wh- and negative operators which have scope over the whole sentence must appear in the left periphery overtly; topicalized elements precede the scope operators and appear in an organized system as well. The author proposes that the structure of the Hungarian sentence comprises a rich set of left-peripheral functional projections, organized into sub-systems, like the Scope field and the Topic field. On the basis of the structure of Hungarian, the study proposes to consider these sub-systems as being in turn split, that is hierarchically organized into specific functional projections.
The study also examines the well-formedness conditions linked to multiple preposing. It is shown that the various well-formedness criteria apply overtly in Hungarian. This enables to make a direct link between the scope properties of affective operators and the articulated structure of the left periphery.
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Wh-Movement and the Theory of Feature-Checking
Author(s): Andrew SimpsonWh-movement and the theory of feature-checking argues that cross-linguistic variation in wh-constructions reduces to the availability of different lexical instantiations of a +wh C0 both across languages and within a single language, and the way in which such lexical elements are syntactically identified, either via movement or base-generation. Evidence from a wide range of patterns including wh-expletive questions leads to the conclusion that wh-feature checking may sometimes be effected non-locally and ‘at a distance’ (long-distance wh-agreement), and that movement in general takes place for two related but discrete reasons: both to identify and activate an underspecified licensing head and in order for an element to occur in the checking domain projected by its relevant licensing head. Developing and generalizing the proposals beyond wh-phenomena, the study also goes on to argue for a Minimalist model of syntax in which feature-dependencies are in fact all licensed in the overt syntax and where there is no need for any further level of LF.
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Word Order, Agreement and Pronominalization in Standard and Palestinian Arabic
Author(s): Mohammad A. MohammadThe two related issues of word order, and subject-verb agreement have occupied center stage in the study of Arabic syntax since the time of Sibawayhi in the eighth century. This book is a contribution to both of these areas. It is grounded within the generative grammar framework in one of its most recent versions, namely Minimalism, as expounded in Chomsky (1995).
In this volume, a detailed description is given of word order options in Modern Standard Arabic (MSA) and Palestinian Arabic (PA). It is shown that, perhaps surprisingly, the two varieties allow almost the same range of word orders.
The important question of whether Arabic has a VP is addressed: the author argues extensively that Arabic has a VP category. The evidence derives from examining superiority effects, ECP effects, binding, variable interpretations, etc.
Also discussed is the content of [Spec, TP] in VSO sentences. It is argued that the position is occupied by an expletive pronoun. The author defends the Expletive Hypothesis which states that in VSO sentences the expletive may take part in checking some features of the verb. A typology of the expletive pronoun in Modern Standard Arabic, Palestinian Arabic, Lebanese Arabic, and Moroccan Arabic is provided.
A particularly interesting problem involving pronominal co-reference is the following: if the subject is the antecedent of a pronominal clitic, word order is free; if a pronominal is cliticized onto the subject, then the antecedent must precede. An account that derives these restrictions without recourse to linear order is proposed.
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Writing in Nonstandard English
Editor(s): Irma Taavitsainen, Gunnel Melchers and Päivi PahtaMore LessThis book investigates linguistic variation as a complex continuum of language use from standard to nonstandard. In our view, these notions can only be established through mutual definition, and they cannot exist without the opposite pole. What is considered standard English changes according to the approach at hand, and the nonstandard changes accordingly. This book offers an interdisciplinary and multifaceted approach to this central theme of wide interest.
The articles approach writing in nonstandard language through various disciplines and methodologies: sociolinguistics, pragmatics, historical linguistics, dialectology, corpus linguistics, and ideological and political points of view. The theories and methods from these fields are applied to material that ranges from nonliterary writing to canonized authors. Dialects, regional varieties and worldwide Englishes are also addressed.
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Why We Curse
Author(s): Timothy JayPsychiatrists, psychologists, neurologists, linguists and speech pathologists currently have no coherent theory to explain why we curse and why we choose the words we do when we curse. The Neuro-Psycho-Social Theory of Speech draws together information about cursing from different disciplines and unites them to explain and describe the psychological, neurological, cultural and linguistic factors that underlie this startling phenomenon.
Why We Curse is divided into five parts. Part 1 introduces the dimensions and scope of cursing and outlines the NPS Theory, while Part 2 covers neurological variables and offers evidence for right brain dominance during emotional speech events. Part 3 then focuses on psychological development including language acquisition, personality development, cognition and so forth, while Part 4 covers the wide variety of social and cultural forces that define curse words and restrict their usage. Finally, Part 5 concludes by examining the social and legal implications of cursing, treating misconceptions about cursing, and setting the agenda for future research.
The work draws on new research by Dr. Jay and others and continues the research reported in his groundbreaking 1992 volume Cursing in America. A psycholinguistic study of dirty language in the courts, in the movies, in the schoolyards and on the streets.
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Writing and Identity
Author(s): Roz IvaničWriting is not just about conveying ‘content’ but also about the representation of self. (One of the reasons people find writing difficult is that they do not feel comfortable with the ‘me’ they are portraying in their writing. Academic writing in particular often poses a conflict of identity for students in higher education, because the ‘self’ which is inscribed in academic discourse feels alien to them.)
The main claim of this book is that writing is an act of identity in which people align themselves with socio-culturally shaped subject positions, and thereby play their part in reproducing or challenging dominant practices and discourses, and the values, beliefs and interests which they embody. The first part of the book reviews recent understandings of social identity, of the discoursal construction of identity, of literacy and identity, and of issues of identity in research on academic writing. The main part of the book is based on a collaborative research project about writing and identity with mature-age students, providing:
a case study of one writer’s dilemmas over the presentation of self;
a discussion of the way in which writers’ life histories shape their presentation of self in writing;
an interview-based study of issues of ownership, and of accommodation and resistance to conventions for the presentation of self;
linguistic analysis of the ways in which multiple, often contradictory, interests, values, beliefs and practices are inscribed in discourse conventions, which set up a range of possibilities for self-hood for writers.
The book ends with implications of the study for research on writing and identity, and for the learning and teaching of academic writing.
The book will be of interest to students and researchers in the fields of social identity, literacy, discourse analysis, rhetoric and composition studies, and to all those concerned to understand what is involved in academic writing in order to provide wider access to higher education.
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Writing Development
Editor(s): Clotilde PontecorvoMore LessThis volume presents a selection of papers presented at a series of three workshops organized by the Network “Written Language and Literacy” as launched by the European Science Foundation. The main topics making up Writing Development are: (1) Writing and literacy acquisition: Links between speech and writing, with contributions by David R. Olson, Claire Blanche-Benveniste, Emilia Ferreiro, Ruth Berman, Liliana Tolchinsky & Ana Teberosky; (2) Writing and reading in time and culture, with contributions by Collette Sirat, Françoise Desbordes, Harmut Günther, Peter Koch, & Jean Hébrard: (3) Written language competence in monolingual and bilingual contexts, with contributions by Michel Fayol & Serge Mouchon, Georges Lüdi, & Ludo Verhoeven; (4) Writing systems, brain structures and languages: A neurolinguistic view, with contributions by Giuseppe Cossu, Heinz Wimmer & Uta Frith, & Brian Butterworth. The volume heads off with an extensive introduction “Studying writing and writing acquisition today: A multidisciplinary view”.
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The Whorf Theory Complex
Author(s): Penny LeeAt last — a comprehensive account of the ideas of Benjamin Lee Whorf which not only explains the nature and logic of the linguistic relativity principle but also situates it within a larger ‘theory complex’ delineated in fascinating detail. Whorf’s almost unknown unpublished writings (as well as his published papers) are drawn on to show how twelve elements of theory interweave in a sophisticated account of relations between language, mind, and experience. The role of language in cognition is revealed as a central concern, some of his insights having interesting affinity with modern connectionism. Whorf’s gestaltic ‘isolates’ of experience and meaning, crucial to understanding his reasoning about linguistic relativity, are explained. A little known report written for the Yale anthropology department is used extensively and published for the first time as an appendix. With the Whorf centenary in 1997, this book provides a timely challenge to those who take pleasure in debunking his ideas without bothering to explore their subtlety or even reading them in their original form.
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Writings in General Linguistics
Author(s): Mikołaj KruszewskiEditor(s): E.F.K. KoernerMore LessThis volume brings together the most important general linguistic writings by Mikołay Kruszewski (1851-1887), whom Roman Jakobson described as “one of the greatest theoreticians of language among the world linguists of the late nineteenth century”. Apart from reissuing a revised version of the late Robert Austerlitz’ translation of the theoretical introduction of Kruszewski’s Master’s thesis on morphophonemic alternation in Old Slavic, first published in German in 1881, the bulk of the present volume consists of the first translation ever, by Gregory M. Eramian, of Kruszewski’s doctoral thesis, Outline of Linguistic Science, supervised by J. Baudouin de Courtenay and submitted in Russian at the University of Kazan in 1883, which until now has been available only in German translation, published in Techmer’s “Zeitschrift” (Leipzig, 1884-1890; reprinted Amsterdam, 1973). Together with a detailed introduction, a full list of Kruszewski’s writings, a bibliography of secondary sources, including a reconstruction of the major works consulted by Kruszewski, and detailed indexes of biographical names, subjects & terms, and languages cited for examples, the present volume provides Western scholars with a solid textual and contextual basis for a proper reassessment of the ideas of arguably the most outstanding 19th-century linguistic thinker.
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Word Order in Discourse
Editor(s): Pamela A. Downing and Michael NoonanMore LessThis volume brings together a collection of 18 papers dealing with the problem of word order variation in discourse. Word order variation has often been treated as an essentially unpredictable phenomenon, a matter of selecting randomly one of the set of possible orders generated by the grammar. However, as the papers in this collection show, word order variation is not random, but rather governed by principles which can be subjected to scientific investigation and are common to all languages.The papers in this volume discuss word order variation in a diverse collection of languages and from a number of perspectives, including experimental and quantitative text based studies. A number of papers address the problem of deciding which order is 'basic' among the alternatives. The volume will be of interest to typologists, to other linguists interested in problems of word order variation, and to those interested in discourse syntax.
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The Wedding Report
Author(s): Hans-Jürg SuterTraditional text types (or genres) are complex linguistic, sociocultural and cognitive phenomena that can only be analysed in flexible interdisciplinary frameworks fusing structural and process-oriented approaches and combining quantitative description with qualitative interpretation and evaluation. The theoretical and methodological implications of the prototypical text type concept which is developed in this book are explored in an exhaustive case study of a representative (ie prototypical) genre: the wedding report, a conventional type of news report published in local English newspapers. The distinctive contextual and textual features — situational context, text production processes, function, thematic structure, and form on the macro- and microlevel — are analysed synchronically and diachronically. The linguistic findings are integrated into a comprehensive view of the interplay between the genre as a linguistic frame and its sociocultural context. The study puts special emphasis on addressing the methodological problems arising from the inherent fuzziness of traditional text types, and can thus serve as a detailed working model of genre analysis, designed to be adapted to the specific requirements of similar studies.
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Written Language Revisited
Author(s): Josef VachekJosef Vachek, one of the last living exponents of the Prague School, has dedicated 50 years of his life to the study of written language in all its aspects. This volume is a tribute to him on the occasion of his 80th birthday. It contains a selection of his papers written between 1945 and 1987. Contents Writing and phonetic transcription; Written language and printed language; The linguistic status of written utterances; The primacy of writing?; Segmentation of the flow of speech and written language; The stylistics of written language; Glossematics and written language; Paralinguistic sounds, written language and language development; Written language as a heterogenous system; The 1929 Praguian Theses, internal speech, and written language; Written language seen from the functionalist angle; On the problem of written language; The development of the written norm of English; Puristic tendencies in written language; Redundancy in written language with special regard to capitalization of graphemes; Spelling as an important linguistic concept; Pluridimensionality of written utterances and its consequences; Revaluations of redundant graphemes; Thoughts on some fifty years of research in written language.
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