1887
Volume 6, Issue 1
  • ISSN 2213-8722
  • E-ISSN: 2213-8730
USD
Buy:$35.00 + Taxes

Abstract

This article reviews Metaphor and Persuasion in Strategic Communication: Sustainable Perspectives

 
978-1-138-73241-4978-1-315-18846-1$150

Loading

Article metrics loading...

/content/journals/10.1075/cogls.00038.pan
2019-07-12
2025-02-19
Loading full text...

Full text loading...

References

  1. Pan, X., & Tay, D.
    (accepted). Identifying creative metaphor in video ads. InL. Lin, I. N. Mwinlaaru, & D. Tay Eds. Approaches to specialized genres: In memory of Stephen Evans: Routledge.
    [Google Scholar]
  2. Steen, G. J.
    (1999) From linguistic to Conceptual Metaphor in five steps. InR. W. Gibbs & G. J. Steen (Eds.), Metaphor in Cognitive Linguistics (pp.55–77). Amsterdam and Philadelphia, PA: John Benjamins. 10.1075/cilt.175.05ste
    https://doi.org/10.1075/cilt.175.05ste [Google Scholar]
  3. Tay, D.
    (2017) Metaphor construction in online motivational posters. Journal of Pragmatics, 112, 97–112. 10.1016/j.pragma.2017.03.006
    https://doi.org/10.1016/j.pragma.2017.03.006 [Google Scholar]
  4. (2018) Metaphors of movement in psychotherapy talk. Journal of Pragmatics, 125, 1–12. 10.1016/j.pragma.2017.12.009
    https://doi.org/10.1016/j.pragma.2017.12.009 [Google Scholar]
  5. Van Dijk, T. A.
    (2006) Discourse and manipulation. Discourse & Society, 17(3), 359–383. 10.1177/0957926506060250
    https://doi.org/10.1177/0957926506060250 [Google Scholar]
/content/journals/10.1075/cogls.00038.pan
Loading
  • Article Type: Book Review
This is a required field
Please enter a valid email address
Approval was successful
Invalid data
An Error Occurred
Approval was partially successful, following selected items could not be processed due to error