1887
Volume 12, Issue 2
  • ISSN 2213-8722
  • E-ISSN: 2213-8730
USD
Buy:$35.00 + Taxes

Abstract

Abstract

This study sheds light on how Japanese children conceptualize taxation through creative metaphors, offering insights into their cognitive development and societal understanding. Specifically, the research investigates the most prevalent metaphor, , identified through the analysis of 712 postcards collected from a prefecture-wide children’s competition in Akita, Japan. The study addresses two core questions: (i) How do Japanese children conceptualize the metaphor of ? (ii) What does the metaphor reveal about their understanding of tax and the nature of cognitive effort involved in metaphor interpretation? Drawing on multimodal metaphor analysis (Charles J. Forceville & Eduardo Urios-Aparisi 2009), the study examines how children’s visual and verbal representations complement each other, reflecting deeper conceptual structures. The analysis is also framed by L. S. Vygotsky’s sociocultural theory (Vygotsky 1978; Robert W. Rieber & Aaron S. Carton 1987), which emphasizes the role of social interaction and cultural tools in shaping cognitive development. Through these lenses, the study explores how Japanese children aged 11 to 12 internalize complex societal concepts like taxation and transform them into meaningful metaphors, reflecting both personal interpretation and the sociocultural values embedded in the competition context.

Loading

Article metrics loading...

/content/journals/10.1075/cogls.24002.yua
2025-11-10
2025-12-06
Loading full text...

Full text loading...

References

  1. Bateman, J. A.
    (2014) Text and image: A critical introduction to the visual-verbal divide. London: Routledge. 10.4324/9781315773971
    https://doi.org/10.4324/9781315773971 [Google Scholar]
  2. Bolognesi, M.
    (2018) Review of Multimodal metaphor and metonymy in advertising. Language and Cognition, 10(3), 552–559. 10.1017/langcog.2018.14
    https://doi.org/10.1017/langcog.2018.14 [Google Scholar]
  3. Bounegru, L., & Forceville, C.
    (2011) Metaphors in editorial cartoons representing the global financial crisis. Visual Communication, 10(2), 209–229. 10.1177/1470357211398446
    https://doi.org/10.1177/1470357211398446 [Google Scholar]
  4. Caballero, R.
    (2016) Genre and metaphor: Use and variation across usage events. InE. Semino & Z. Demjén (Eds.), The Routledge handbook of metaphor and language (pp.193–205). London: Routledge.
    [Google Scholar]
  5. Cameron, L.
    (2003) Metaphor in educational discourse. New York: Continuum.
    [Google Scholar]
  6. Carriedo, N., Corral, A., Montoro, P. R., Herrero, L., Ballestrino, P., & Sebastián, I.
    (2016) The development of metaphor comprehension and its relationship with relational verbal reasoning and executive function. PLOS ONE, 11(3), Article e0150289. 10.1371/journal.pone.0150289
    https://doi.org/10.1371/journal.pone.0150289 [Google Scholar]
  7. Chesley, G. L., Gillett, D. A., & Wagner, W. G.
    (2008) Verbal and nonverbal metaphor with children in counseling. Journal of Counseling & Development, 86(4), 399–411. 10.1002/j.1556‑6678.2008.tb00528.x
    https://doi.org/10.1002/j.1556-6678.2008.tb00528.x [Google Scholar]
  8. Deckert, M., Schmoeger, M., Schaunig-Busch, I., & Willinger, U.
    (2019) Metaphor processing in middle childhood and at the transition to early adolescence: The role of chronological age, mental age, and verbal intelligence. Journal of Child Language, 46(2), 334–367. 10.1017/S0305000918000491
    https://doi.org/10.1017/S0305000918000491 [Google Scholar]
  9. Doherty-Sneddon, G., & Kent, G.
    (1996) Visual signals and the communication abilities of children. Journal of Child Psychology and Psychiatry, 37(8), 949–959. 10.1111/j.1469‑7610.1996.tb01492.x
    https://doi.org/10.1111/j.1469-7610.1996.tb01492.x [Google Scholar]
  10. El Refaie, E.
    (2003) Understanding visual metaphor: The example of newspaper cartoons. Visual Communication, 2(1), 75–95. 10.1177/1470357203002001755
    https://doi.org/10.1177/1470357203002001755 [Google Scholar]
  11. Epstein, R. L., & Gamlin, P. J.
    (1994) Young children’s comprehension of simple and complex metaphors presented in pictures and words. Metaphor and Symbolic Activity, 9(3), 179–191. 10.1207/s15327868ms0903_2
    https://doi.org/10.1207/s15327868ms0903_2 [Google Scholar]
  12. Forceville, C. J., & Urios-Aparisi, E.
    (2009) Introduction. InC. J. Forceville & E. Urios-Aparisi (Eds.), Multimodal metaphor (pp.3–18). Berlin: Mouton de Gruyter. 10.1515/9783110215366.1.3
    https://doi.org/10.1515/9783110215366.1.3 [Google Scholar]
  13. Goldin-Meadow, S., Alibali, M. W., & Church, R. B.
    (1993) Transitions in concept acquisition: Using the hand to read the mind. Psychological Review, 100(2), 279–297. 10.1037/0033‑295X.100.2.279
    https://doi.org/10.1037/0033-295X.100.2.279 [Google Scholar]
  14. Goodrich Smith, W., & Hudson Kam, C. L.
    (2015) Children’s use of gesture in ambiguous pronoun interpretation. Journal of Child Language, 42(3), 591–617. 10.1017/S0305000915000045
    https://doi.org/10.1017/S0305000915000045 [Google Scholar]
  15. Kageyama, T., & Kishimoto, H.
    (2016) Handbook of Japanese lexicon and word formation. Berlin: Mouton de Gruyter. 10.1515/9781614512097
    https://doi.org/10.1515/9781614512097 [Google Scholar]
  16. Kogan, N., & Chadrow, M.
    (1986) Children’s comprehension of metaphor in the pictorial and verbal modality. International Journal of Behavioral Development, 9(3), 285–295. 10.1177/016502548600900302
    https://doi.org/10.1177/016502548600900302 [Google Scholar]
  17. Kogan, N., Connor, K., Gross, A., & Fava, D.
    (1980) Understanding visual metaphor: Developmental and individual differences. Monographs of the Society for Research in Child Development, 45(1), 1–78. 10.2307/1165832
    https://doi.org/10.2307/1165832 [Google Scholar]
  18. Kress, G.
    (2010) Multimodality: A social semiotic approach to contemporary communication. London: Routledge.
    [Google Scholar]
  19. Lakoff, G.
    (2010) Why it matters how we frame the environment. Environmental Communication, 1(1), 70–81. 10.1080/17524030903529749
    https://doi.org/10.1080/17524030903529749 [Google Scholar]
  20. Lakoff, G., & Johnson, M.
    (1980) Metaphors we live by. Chicago: University of Chicago Press.
    [Google Scholar]
  21. Littlemore, J.
    (2017) Metaphor use in educational contexts: Functions and variations. inE. Semino & Z. Demjén (Eds.), The Routledge Handbook of metaphor and language (pp.285–295). London: Routledge.
    [Google Scholar]
  22. Özçalişkan, Ş.
    (2005) On learning to draw the distinction between physical and metaphorical motion: Is metaphor an early emerging cognitive and linguistic capacity?. Journal of Child Language, 32(2), 291–318. 10.1017/S0305000905006884
    https://doi.org/10.1017/S0305000905006884 [Google Scholar]
  23. Pérez Sobrino, P.
    (2017) Multimodal metaphor and metonymy in advertising. Amsterdam: John Benjamins. 10.1075/ftl.2
    https://doi.org/10.1075/ftl.2 [Google Scholar]
  24. Piaget, J.
    (2003) The psychology of intelligence. Routledge. 10.4324/9780203164730
    https://doi.org/10.4324/9780203164730 [Google Scholar]
  25. Pouscoulous, N.
    (2011) Metaphor: For adults only?. Belgian Journal of Linguistics, 25(1), 51–79. 10.1075/bjl.25.04pou
    https://doi.org/10.1075/bjl.25.04pou [Google Scholar]
  26. Rahmatirad, M.
    (2020) A review of socio-cultural theory. SIASAT, 5(3), 23–31. 10.33258/siasat.v5i3.66
    https://doi.org/10.33258/siasat.v5i3.66 [Google Scholar]
  27. Rieber, R. W., & Carton, A. S.
    (1987) The collected works of L. S. Vygotsky: Problems of general psychology, including the volume thinking and speech. New York: Springer New York.
    [Google Scholar]
  28. Rocci, A., Mazzali-Lurati, S., & Pollaroli, C.
    (2018) The argumentative and rhetorical function of multimodal metonymy. Semiotica, 2018(220), 123–153. 10.1515/sem‑2015‑0152
    https://doi.org/10.1515/sem-2015-0152 [Google Scholar]
  29. Sasaki, K.
    (2020) The current situation and issues of taxpayer education in Japan. International E-Journal of Advances in Education, VI(16), 14–22. 10.18768/ijaedu.616002
    https://doi.org/10.18768/ijaedu.616002 [Google Scholar]
  30. Siltanen, S. A.
    (1989) Effects of three levels of context on children’s metaphor comprehension. The Journal of Genetic Psychology, 150(2), 197–215. 10.1080/00221325.1989.9914591
    https://doi.org/10.1080/00221325.1989.9914591 [Google Scholar]
  31. Siqueira, M., & Gibbs, R.
    (2007) Children’s acquisition of primary metaphors: A crosslinguistic study. Organon, 21(43), 161–179. 10.22456/2238‑8915.39590
    https://doi.org/10.22456/2238-8915.39590 [Google Scholar]
  32. Steen, G. J., Dorst, A. G., Herrmann, J. B., Kaal, A. A., Krennmayr, T., & Pasma, T.
    (2010) A method for linguistic metaphor identification: From MIP to MIPVU. Amsterdam: John Benjamins. 10.1075/celcr.14
    https://doi.org/10.1075/celcr.14 [Google Scholar]
  33. Thibodeau, P. H., & Boroditsky, L.
    (2013) Natural language metaphors covertly influence reasoning. PLOS ONE, 8(1), Article e52961. 10.1371/journal.pone.0052961
    https://doi.org/10.1371/journal.pone.0052961 [Google Scholar]
  34. Vygotsky, L. S.
    (1978) Mind in society: Development of higher psychological processes. Cambridge: Harvard University Press.
    [Google Scholar]
  35. (1986) Thought and language. Cambridge: MIT Press.
    [Google Scholar]
  36. Williams, J. L.
    (2015) Metaphorical conceptualizations and classroom practices of instructors teaching an accelerated postsecondary developmental literacy course. InW. Wan & G. Low (Eds.), Metaphor in language, cognition, and communication: Vol. 3: Elicited metaphor analysis in educational discourse (pp.239–264). Amsterdam: John Benjamins. 10.1075/milcc.3.10wil
    https://doi.org/10.1075/milcc.3.10wil [Google Scholar]
  37. Winner, E.
    (1997) The point of words: Children’s understanding of metaphor and irony. Cambridge: Harvard University Press.
    [Google Scholar]
  38. Yuan, X.
    (2023) Metaphors and metonymies in the multimodal discourse of whaling: A cross genre comparative study. Metaphor and the Social World, 13(2), 293–315. 10.1075/msw.22008.yua
    https://doi.org/10.1075/msw.22008.yua [Google Scholar]
  39. (in press). Tiny canvases, big tales: Deciphering the concept of tax through Japanese children’s postcard drawings. Visual Communication. 10.1177/14703572251371121
    https://doi.org/10.1177/14703572251371121 [Google Scholar]
  40. Zhang, C., & Forceville, C.
    (2020) Metaphor and metonymy in Chinese and American political cartoons (2018–2019) about the Sino-US trade conflict. Pragmatics & Cognition, 27(2), 474–499. 10.1075/pc.20013.zha
    https://doi.org/10.1075/pc.20013.zha [Google Scholar]
  41. Zhao, X., & Wu, Y.
    (2023) Oil as narcotic or as medicine: The DISEASE metaphor in political cartoons on energy crisis. Language and Semiotic Studies, 9(1), 79–103. 10.1515/lass‑2022‑0011
    https://doi.org/10.1515/lass-2022-0011 [Google Scholar]
/content/journals/10.1075/cogls.24002.yua
Loading
/content/journals/10.1075/cogls.24002.yua
Loading

Data & Media loading...

This is a required field
Please enter a valid email address
Approval was successful
Invalid data
An Error Occurred
Approval was partially successful, following selected items could not be processed due to error