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Volume 1, Issue 2
  • ISSN 0142-5471
  • E-ISSN: 1569-979X
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Abstract

A definition is proposed for three basic values used in attempting communication; these values are then compared and combined in a model which recognises areas of design activity. This model is then used as a diagnostic tool to elucidate contemporary attitudes toward the design of communications.

© 1979 John Benjamins Publishing Company
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/content/journals/10.1075/idj.1.2.06bro
1979-01-01
2023-12-08

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  • Article Type: Research Article

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