Volume 11, Issue 2-3
  • ISSN 0142-5471
  • E-ISSN: 1569-979X
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The increasing use of visualised information puts the design qualifications of laymen, both as consumers and clients, on the agenda. Visual literacy is in this article regarded as a basic skill for the 21st century, possibly quite as important for democratic participation as are reading and writing. Design education of laymen is discussed; if they need any, and if so, who should give such education. Education ‘in action’ and pre-qualification of laymen are regarded as two strategies. Compulsory school, television and newspapers are arenas for building knowledge and positive attitudes to design.


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  • Article Type: Research Article
Keyword(s): client; democracy; design; education; laymen; participation
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