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Beat Bad Microbes
Raising public awareness of antibiotic resistance in Rwanda
- Source: Information Design Journal, Volume 26, Issue 1, Jul 2021, p. 17 - 32
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- 11 Dec 2020
- 23 Feb 2021
- 28 Apr 2021
Abstract
Abstract
Health-related information design has made a difference to people’s lives through clear explanation of procedures, processes, disease prevention and maintenance. This paper provides an example of user-centered design being applied to engage people with the prevention of drug-resistant infection. In particular, we focus on antibiotic resistance in the specific location of a community pharmacy in Rwanda. We describe an information campaign, Beat Bad Microbes, and summarize the challenges and opportunities of working in Rwanda on a cross-disciplinary project in which design research and practice are closely integrated.
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