1887
Volume 9, Issue 2
  • ISSN 2032-6904
  • E-ISSN: 2032-6912
USD
Buy:$35.00 + Taxes

Abstract

Abstract

With the rapid development of digitisation and the dominance of social streaming platforms, the way we approach pedagogy for translation has changed significantly, especially under the circumstances of COVID-19. Teaching traditionally in the classroom seems insufficient to account for today’s overall distance learning atmosphere. Combined online and offline teaching models, this paper borrows the concept of “multimodality”, developed by Kress and van Leeuwen (2001, 4), to capture “when and how technologies are specialised or multi-purpose” in the application of remote teaching and learning for translation. Therefore, this article describes a teaching project which investigates the insights into three critical components inspired by non-professional subtitling and dubbing into a formal teaching context. These are a two-step pre-course preparation: a student-led questionnaire and an in-class quiz, the teamwork production of AVT works and a final post-reflection targeted at oral presentation and written review. Pedagogically, this collaborative approach enables students to improve translator competence, cultural awareness and technological capacities.

Loading

Article metrics loading...

/content/journals/10.1075/jial.00028.lia
2023-07-04
2024-06-14
Loading full text...

Full text loading...

References

  1. Allport, Gordon
    1998Personality in Psychology. M.: PCB.
    [Google Scholar]
  2. Ávila-Cabrera, José Javier
    2018 “TeenTitles: Implementation of a Methodology Based on Teenage SubTitles to Improve Written Skills.” InFocusing on Audiovisual Translation Research, edited byJohn D. Sanderson and Carla Botella-Tejera, 19–40. Valencia: Universitat de València.
    [Google Scholar]
  3. Baños, Rocio
    2019 “Fandubbing across Time and Space.” InReassessing Dubbing: Historical Approaches and Current Trends, edited byIrene Ranzato and Serenella Zanotti, 145–168. Amsterdam/Philadelphia: John Benjamins. 10.1075/btl.148.07ban
    https://doi.org/10.1075/btl.148.07ban [Google Scholar]
  4. Beseghi, Micòl
    2021 “Bridging the Gap between Non-Professional Subtitling and Translator Training: A Collective Approach.” The Interpreter and Translator Trainer15 (1): 102–117. 10.1080/1750399X.2021.1880307
    https://doi.org/10.1080/1750399X.2021.1880307 [Google Scholar]
  5. Blumenfeld, Phyllis, Barry J. Fishman, Joseph Krajcik, Ronald W. Marx, and Elliot Soloway
    2000 “Creating Usable Innovations in Systemic Reform: Scaling up Technology-embedded Project-based Science in Urban Schools.” Educational Psychologist35 (3): 149–164. 10.1207/S15326985EP3503_2
    https://doi.org/10.1207/S15326985EP3503_2 [Google Scholar]
  6. Bolanos-Garcia-Escribano, Alejandro, and Jorge Diaz-Cintas
    2019 Audiovisual Translation. Subtitling and Revoicing. InThe Routledge Handbook of Translation and Education, edited bySara Laviosa and Maria González-Davies, 207–225. London: Routledge. 10.4324/9780367854850‑14
    https://doi.org/10.4324/9780367854850-14 [Google Scholar]
  7. Bolaños García-Escribano, Alejandro, Jorge Díaz-Cintas, and Serenella Massidda
    2021 “Latest Advancements in Audiovisual Translation Education.” The Interpreter and Translator Trainer15 (1): 1–12. 10.1080/1750399X.2021.1880308
    https://doi.org/10.1080/1750399X.2021.1880308 [Google Scholar]
  8. Chan, Wing Shan, Jan-Louis Kruger, and Stephen Doherty
    2019 “Comparing the Impact of Automatically Generated and Corrected Subtitles on Cognitive Load and Learning in a First-and Second-Language Educational Context.” Linguistica Antverpiensia, New Series: Themes in Translation Studies181: 237–272.
    [Google Scholar]
  9. Chaume, Frederic
    2006 Dubbing. InEncyclopedia of Language and Linguistics, edited byKeith Brown, 6–9. Amsterdam: ScienceDirect. 10.1016/B0‑08‑044854‑2/00471‑5
    https://doi.org/10.1016/B0-08-044854-2/00471-5 [Google Scholar]
  10. 2018 “Is Audiovisual Translation Putting the Concept of Translation up against the Ropes?”. The Journal of Specialised Translation301: 84–104.
    [Google Scholar]
  11. Chen, Hanmin, Dai Anqi, Tan Xiaoyan and Su Yuxin
    (Group 1) 2022Night Banquet in Tang Synasty Palace. Presentation for theMultimedia Translation Course IS-6645. Sun Yat-Sen University.
    [Google Scholar]
  12. Díaz-Cintas, Jorge
    2018 “‘Subtitling’s a Carnival’: New Practices in Cyberspace.” The Journal of Specialised Translation301: 127–149.
    [Google Scholar]
  13. Díaz-Cintas, Jorge, and Juan Zhang
    2022 “Going Global against the Tide: The Translation of Chinese Audiovisual Productions.” Babel68 (1): 1–23. 10.1075/babel.00255.dia
    https://doi.org/10.1075/babel.00255.dia [Google Scholar]
  14. Dwyer, Tessa
    2018 “Audiovisual Translation and Fandom.” InThe Routledge Handbook of Audiovisual Translation, edited byLuis Pérez-González, 436–452. Oxon: Routledge. 10.4324/9781315717166‑27
    https://doi.org/10.4324/9781315717166-27 [Google Scholar]
  15. Dybiec-Gajer, Joanna
    2014 “Going Professional: Challenges and Opportunities for the Contemporary Translator Educators”. InTRAlinea: Challenges in Translation Pedagogy.
    [Google Scholar]
  16. Fernández-Costales, Alberto
    2012 “Collaborative Translation Revisited: Exploring the Rationale and the Motivation for Volunteer Translation.” Forum10 (1): 115–142. 10.1075/forum.10.1.06fer
    https://doi.org/10.1075/forum.10.1.06fer [Google Scholar]
  17. Foerster, Anna
    2010 “Towards a Creative Approach in Subtitling: A Case Study.” New Insights into Audiovisual Translation and Media Accessibility, edited byJorge Díaz Cintas, Anna Matamala and Josélia Neves, 81–98. Media for All 2. 10.1163/9789042031814_008
    https://doi.org/10.1163/9789042031814_008 [Google Scholar]
  18. Geza Kovacs, and Robert C. Miller
    2014 “Smart Subtitles for Vocabulary Learning.” InProceedings of the SIGCHI Conference on Human Factors in Computing Systems (CHI’ 14). ACM, New York, NY, USA, 853–862. 10.1145/2556288.2557256
    https://doi.org/10.1145/2556288.2557256 [Google Scholar]
  19. Glasser, William
    1985Control Theory. New York: Harper and Row.
    [Google Scholar]
  20. Guerberof-Arenas, Ana, and Antonio Toral
    2022 “Creativity in Translation: Machine Translation as a Constraint for Literary Texts.” Translation Spaces11 (2): 184–212. 10.1075/ts.21025.gue
    https://doi.org/10.1075/ts.21025.gue [Google Scholar]
  21. He, Qin
    2022 “International Dissemination of Chinese Culture through Film: The Perspective of Translation and Promotion [从电影译介看中国文化的国际传播].” Seminar atSun Yat-Sen University.
    [Google Scholar]
  22. Howkins, John
    2002The Creative Economy: How People Make Money from Ideas. London: Penguin.
    [Google Scholar]
  23. Ivarsson, Jan, and Mary Carroll
    1998Subtitling. Simrishamn: TransEdit HB.
    [Google Scholar]
  24. Jenkins, Henry
    2006Fans, Bloggers, and Gamers: Exploring Participatory Culture. New York: NYU Press.
    [Google Scholar]
  25. Kokotsaki, Dimitra, Victoria Menzies, and Andy Wiggins
    2016 “Project-based Learning: A Review of the Literature.” Improving Schools19 (3): 267–277. 10.1177/1365480216659733
    https://doi.org/10.1177/1365480216659733 [Google Scholar]
  26. Kress, Gunther, and Theo van Leeuwen
    2001Multimodal Discourse: The Modes and Media of Contemporary Communication. London: Arnold.
    [Google Scholar]
  27. Lertola, Jennifer, and Cristina Mariotti
    2017 Reverse Dubbing and Subtitling: Raising Pragmatic Awareness in Italian ESI Learners. The Journal of Specialised Translation281: 103–121.
    [Google Scholar]
  28. Liang, Lisi
    2022 “Illuminating Humanist Nature in Teaching Translation and Interpreting Studies: Devising an Online Customisable AI-driven Subtitling Course.” Humanities and Socical Sciences Communications91, 378 (2022) 10.1057/s41599‑022‑01397‑w
    https://doi.org/10.1057/s41599-022-01397-w [Google Scholar]
  29. 2023 “Oliver Twist in Transcreation: Chinese Subtitling Practices in Oliver! (1968), Oliver Twist (2005) and Pretty Boy (2020).” Translation and Translanguaging in Multilingual Contexts. Forthcoming.
    [Google Scholar]
  30. McClarty, Rebecca
    2012 “Towards a Multidisciplinary Approach in Creative Subtitling.” MonTi Monografías de Traducción e Interpretación41: 133–153. 10.6035/MonTI.2012.4.6
    https://doi.org/10.6035/MonTI.2012.4.6 [Google Scholar]
  31. 2014 “In Support of Creative Subtitling: Contemporary Context and Theoretical Framework.” Perspectives: Studies in Translatology22 (4): 592–606. 10.1080/0907676X.2013.842258
    https://doi.org/10.1080/0907676X.2013.842258 [Google Scholar]
  32. MEMPRC, Ministry of Emergency Management of the People’s Republic of China
    MEMPRC, Ministry of Emergency Management of the People’s Republic of China 2020 Fully Understand Four-Colour Safety Signs [四色安全标志,这样看就全明白了!] [Online]. Available at: https://www.mem.gov.cn/kp/sgzn/202010/t20201009_369747.shtml [Accessed: 5th July 2022].
    [Google Scholar]
  33. Mikkelson, Holly
    1996 “The Professionalisation of Community Interpreting.” Global Vision: Proceedings of the 37th annual conference of the American Translators Association.
    [Google Scholar]
  34. Mo, Yanchi, Shuhua Liu, Panfeng Wu, Yi Wang, Kaiyue Xu and Zhigao Yu
    (Group 2) 2022Reflection of Subtitled Project. Presentation for theMultimedia Translation Course IS-6645. Sun Yat-Sen University.
    [Google Scholar]
  35. NRTA, National Radio and Television Administration
    NRTA, National Radio and Television Administration 2022 广播电视和网络视听节目对外译制规范 [Specification for Translating Chinese Radio & TV and Network Audiovisual Programmes into Foreign Languages] [Online]. Available at: www.nrta.gov.cn/art/2022/5/25/art_113_60532.html [Accessed: 28th June 2022].
  36. Pérez-González, Luis
    2007 “Intervention in New Amateur Subtitling Cultures: A Multimodal Account.” Linguistica Antverpiensia, New Series–Themes in Translation Studies61: 67–80.
    [Google Scholar]
  37. 2013 “Amateur Subtitling as Immaterial Labour in Digital Media Culture: An Emerging Paradigm of Civic Engagement.” Convergence: The International Journal of Research into New Media Technologies19 (2): 157–175. 10.1177/1354856512466381
    https://doi.org/10.1177/1354856512466381 [Google Scholar]
  38. 2014 “Translation and New(s) Media: Participatory Subtitling Practices in Networked Mediascapes”. InTranslation: A Multidisciplinary Approach, edited byJuliane House, 200–221. Basingstoke: Palgrave Macmillan. 10.1057/9781137025487_11
    https://doi.org/10.1057/9781137025487_11 [Google Scholar]
  39. Ren, Jing, Pan Huiqing, Hu Qi, Song Wanting, Qu Ningwei, and Ma Weiguo
    (Group 5) 2022Reflection of Subtitled Project. Presentation for theMultimedia Translation Course IS-6645. Sun Yat-Sen University.
    [Google Scholar]
  40. Talaván, Noa
    2019 “Creative Audiovisual Translation Applied to Foreign Language Education: A Preliminary Approach.” Journal of Audiovisual Translation2 (1): 53–74. 10.47476/jat.v2i1.57
    https://doi.org/10.47476/jat.v2i1.57 [Google Scholar]
  41. Tseng, Joseph
    1992 “Interpreting as an Emerging Profession in Taiwan – A Sociological Model.” Unpublished Master’s Thesis. Fu Jen Catholic University.
    [Google Scholar]
  42. van Tonder, Laurinda Cecilia
    2015 “Fansubbing and Creative Subtitling–How Amateur Approaches Can Help Improve Professional Products.” Second Triennial Conference: The Changing Face of Translation and Interpreting, 59–68. South African Translators’ Institute.
    [Google Scholar]
  43. Wang, Dingkun, and Xiaochun Zhang
    2016 “The Cult for Dubbing and Beyond: Fandubbing in China.” InNon-Professional Interpreting and Translation in the Media, edited byRachele Antonioni and Chiara Bucaria, 173–192. Frankfurt am Main: Peter Lang.
    [Google Scholar]
http://instance.metastore.ingenta.com/content/journals/10.1075/jial.00028.lia
Loading
/content/journals/10.1075/jial.00028.lia
Loading

Data & Media loading...

This is a required field
Please enter a valid email address
Approval was successful
Invalid data
An Error Occurred
Approval was partially successful, following selected items could not be processed due to error