Pragmatics and Society - Volume 6, Issue 1, 2015

While compliments are usually intended to give credit and insults offense, the latter cannot simply be treated as opposites of the former. For example, a speaker can give credit to others as well as himself/herself. But while a speaker can offend others, it is less clear that a speaker can offend himself/herself. Understanding why this should be so provides us with a key insight into the nature of insults, namely, that it is predicated on the presumption that some dissimilarity exists between the speaker and the target of the insult. Various interesting implications follow from this insight, allowing us to (i) understand why competitive ritualized exchanges of insults are more commonly attested than are analogous competitions involving compliments; (ii) better appreciate the ideological bases of politically correct speech; and (iii) adjudicate on the relative merits of various theories of politeness, in particular, on claims concerning the relationship between politeness and face.

In the context of the endangered situation and revitalization of Sámi in a Northern Norwegian local community, this study discusses various aspects of responsibility that are construed and involved in the encounter of a local informant and the researcher in a research interview. The informant uses storytelling as an artful and elaborate means to position himself, to assess his own and other community members’ responsibility for their endangered heritage language, and to involve the researcher in his account. The analysis shows how storytelling operationalizes different social role relations, and how the informant uses the meaning potential of the interview situation as a resource to communicate his view on who are accountable and who should acknowledge their respective responsibilities for Sámi language use and revitalization.

Corpus-assisted analyses of public discourse often focus on the lexical level. This article argues in favour of corpus-assisted analyses of discourse, but also in favour of conceptualising salient lexical items in public discourse in a more determined way. It draws partly on non-Anglophone academic traditions in order to promote a conceptualisation of discourse keywords, thereby highlighting how their meaning is determined by their use in discourse contexts. It also argues in favour of emphasising the cognitive and epistemic dimensions of discourse-determined semantic structures. These points will be exemplified by means of a corpus-assisted, as well as a frame-based analysis of the discourse keyword financial crisis in British newspaper articles from 2009. Collocations of financial crisis are assigned to a generic matrix frame for ‘event’ which contains slots that specify possible statements about events. By looking at which slots are more, respectively less filled with collocates of financial crisis, we will trace semantic presence as well as absence, and thereby highlight the pragmatic dimensions of lexical semantics in public discourse. The article also advocates the suitability of discourse keyword analyses for systematic contrastive analyses of public/political discourse and for lexicographical projects that could serve to extend the insights drawn from corpus-guided approaches to discourse analysis.

Within the context of service inquiries, and the specialized inferential logic associated with the particularized activities (Levinson 1992) there is a gap in the orientations of customers and service representatives. Specifically, one problem that arises in customer service encounters is that customers and service representatives appear to arrive at different understandings of what constitutes a relevant response to a service inquiry. By examining one type of customer service context, calls to an electronic repair facility, this article offers a conversation analytic account of how customers use formulations to collaboratively achieve a mutually agreed upon answer to their service inquiry and close the gap in the underlying logics that emerge in these calls.

In this paper, I investigate the German N hin, N her (‘N thither, N hither’) construction. I first provide a close description of its syntactic and semantic properties, arguing that N hin, N her is a grammatical construction. I then show that this construction is not entirely idiosyncratic, as there are specific pragmatic aspects contributing to its meaning and functional potential. These are the deictic adverbs hin and her, restrictions on the choice of nouns, and effects of syntactic disintegration. I argue that a purely semantic analysis of the construction as concessive or concessive conditional is insufficient, as it neglects pragmatic processes of contextual enrichment and implicature. Based on these assumptions, I provide a detailed analysis of the discursive and interactional functions of the construction, showing that it is a prime candidate for construing textual coherence and for subjectification and stance taking. Evidence comes from a corpus of newspaper examples

This article describes the prosodic features of the most frequent pragmatic markers in English conversations that contribute to the management of context in interaction. Often, turn-taking has been analyzed either from a structural perspective, in which the participants are treated as subjects that pursue rules, accommodating to pre-established patterns, or (more recently) from a pragmatic perspective with a focus on the intentionality of the speaker in the use of pragmatic markers. It is my contention in this article that pragmatic markers are ancillary to context within the Dynamic Model of Meaning theory, and that prosody plays an essential role in adaptive management as the fourth element of context.